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In English

About Blob Forum

Blob Forum is a compact two-day exhibition, the premiere of which held in October 2016 attracted some 70 exhibitors and 336 qualified trade visitors. Apart from valuable meetings and networking opportunities, interesting and topical seminars are offered. Visitor target groups are department stores, independent toy and baby product retailers (both physical and internet stores), giftshops, bookstores etc.

Welcome to visit Blob Forum!

Soon it's finallly time for Blob Forum to open its doors for the second time. Welcome to visit Blob where you will find an extensive product range and the very latest news. Our exhibitors will show hundreds of different brands, many of them new to the Swedish market. If you are a retailer, buyer or webshop owner and work with toys and/or baby-children's products you do not want to miss attending Blob! Of course we also welcome suppliers, distributors and everyone else involved in the industry! Directions to Scandic Infra City can be found here >>

Visiting Blob Forum is free of charge. Register by clicking here >>

Accommodation at Scandic Infra City

We have pre-booked a large number of rooms with the code BBRA081017 which should be mentioned when you book online or on the phone. We also encourage those who live in Stockholm to stay at the hotel so that they can stay up and mingle until late at night!

Book here >>

Or by calling:
+46 (0)8 517 517 00

The prices are 1550 SEK for a single room and 1650 SEK for a double room, including VAT.


Exhibiting at Blob Forum

There is still some space left if you would like to exhibit at Blob Forum. Please see details below and contact us as soon as possible.

Cost of exhibiting:

Modules to choose from:               Members*:     Other suppliers:

Small            2 x 4 m = 8 sqm           12 000                14 000
Small extra   2 x 8 m = 16 sqm         22 000                26 000
Large           4 x 4 m = 16 sqm          20 000                24 000
Large extra  4 x 8 m = 32 sqm          38 000                45 000
Island           8 x 8 m = 64 sqm          68 000                79 000

* Fee for members of the Lek- & Babybranschen trade association

A basic fee of SEK 2 900 will also be charged. The modules are sold according to the "first come first served" principle and the number of spaces are limited. Co-exhibitors that want to be a part of our exhibitor list and on the website etc also pay the basic fee. All prices are quoted in SEK and exclusive of Swedish VAT.

Included in all modules:
- Back wall / partition wall to neighbouring stand
- Carpet in standard colours black, graphite, grey, blue or red
- Electricity
- 1 long-armed spotlight per ca 4 sqm

We would like to encourage you to book your module by completing our Application Form and/or emailing charlotte.frantzen@bramassor.se as soon as possible. If you have any questions, please do not hesitate to contact us on the details below.

Charlotte Frantzén, Project Manager & Sales
+46 (0)79 335 0092


Datum & tider Blob Höstforum 2017
10 oktober: 11-18
11 oktober: 10-16
Babyproffsens Mässa
9 oktober: 10-17 - endast öppen för Babyproffsens butiker

Scandic Infra City, Stockholm